Google earned $10m from ads misdirecting abortion seekers to ‘pregnancy crisis centers’
GuardianJUL 2023
Report: Misleading Abortion Ads Made Google $10M
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The Spin
Narrative A
Google is violating the trust of its users at a crucial time for those seeking accurate information on abortion. Instead of closing the gaps in its service terms and preventing frivolous ads from deceiving users, the search engine has become a leading referral service for fake health clinics.
Narrative B
The so-called fake clinics in the CCDH’s report adhered to the company’s policy, which mandates advertisers targeting abortion-related searches get certified before they run ads. This study is flawed and biased — Google does its best to prevent deceptive ads from misleading users.