Uber Expands Women Preference Feature Nationwide

Is Uber's Women Preferences feature a safety innovation or sex-based discrimination against male drivers?
Uber Expands Women Preference Feature Nationwide
Above: The Uber logo at the company's headquarters in Mission Bay, San Francisco, California, on Aug. 20, 2024. Image credit: Smith Collection/Gado/Getty Images

The Spin


Narrative A

Uber's Women Preferences program is blatantly discriminatory. Under California's Unruh Act, sex-based discrimination is illegal regardless of motive. Yet, Uber is pushing a scheme that prioritizes female drivers over their male counterparts for rides requested by women, resulting in male drivers losing out on business solely because of their gender.

Narrative B

The Women Preferences feature delivers what both riders and drivers have routinely requested: the control and safety options that have already empowered over 230 million trips globally. The toggle is not about discrimination; rather, it enables women to choose how they want to travel, so they can be more comfortable and confident while using Uber's services.

© 2026 Improve the News Foundation. All rights reserved.Version 7.0.0

© 2026 Improve the News Foundation.

All rights reserved.

Version 7.0.0