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This lawsuit is a stretch — suing a streaming service for autoplay and data logging sets a precedent that would implicate nearly every digital platform in existence. Netflix has flatly denied the allegations, calling them inaccurate and distorted, and the legal theory here is shaky at best. Holding Netflix to a standard no other tech company faces isn't consumer protection; it's selective enforcement.
Netflix spent years marketing itself as a privacy-respecting, family-friendly platform while secretly logging billions of behavioral data points — including from kids' profiles — and selling that data to ad tech brokers. That's not a streaming service; that's a surveillance operation with a subscription fee. Texas is right to sue, and the autoplay manipulation targeting children makes the deception even harder to defend.