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Imposing a fine worth hundreds of millions over an optional photo-posting shortcut is grossly disproportionate to any alleged harm. Android already gives users control over permissions, allowing them to revoke access at any time through device settings. By stretching privacy laws this far, regulators undermine everyday features designed for convenience rather than strengthen user protection.
Consent requires a clear, informed agreement to a specific use, not blanket permission bundled with unrelated features. Around 20 million Android users in Italy had their photos, videos and metadata collected without a straightforward explanation of what was happening. A substantial penalty is necessary to deter such practices, particularly when an earlier warning failed to bring about change.
An €805 million fine may sound enormous, but for a tech giant like Meta, it represents only a tiny fraction of annual revenue. When companies can absorb penalties as routine business expenses, fines lose their deterrent power. Unless financial consequences match corporate profits, privacy violations risk becoming a calculated cost of doing business.