Target CEO Steps Down Amid Sales Decline

story

8 hrs ago

Above: The Target logo outside a Target store on Aug. 20, 2025, in Pasadena, California. Image copyright: Mario Tama/Getty Images

story last updated 8 hrs ago

The Spin

Optimist narrative

Target's choice of CEO is a wise one for the company. Fiddelke brings deep institutional knowledge and a proven track record of operational excellence at Target, particularly concerning corporate efficiencies. When combined with his unique insider perspective, this will provide continuity for Target during this challenging time in the market.

Target

Cynical narrative

Fiddelke's internal appointment reflects Target's failure to acknowledge the severity of its problems. Target has lost its merchandising edge, alienated its core customers, and watched its sales figures continually decline; yet instead of seeking outside inspiration, it has chosen to promote the same strategic thinking that initially created these challenges.

Daily Mail